The podcast for creators

If you’re a writer or creator, then I highly recommend that you listen to Jay Clouse’s podcast Creator Science, especially his Q&A’s. Here are some key insights from a recent episode.

Jay keeps his membership small. He emphasizes engagement and quality rather than volume.

Creator businesses can be scalable but you have to think ahead, and you need to spend a long time (I would say years) creating for others before you can create exclusively for yourself. Start hiring and delegating earlier, which is advice I hear more often these days. Delegate low ROI activites. Have a personal website too, not just social media pages.

I like Jay’s “just-in-time” learning strategy. What is something that you are struggling with and then learn that right now. I used to read random books and watch random content but now I’m more precise and more intentional about what I read.

Connect with people who have solved the problem and don’t be afraid to ask for help. Focus more on cultivating relationships.

On creating good content, Jay says to spend more time in the ideation phase- what problem are you solving and for who?

Don’t focus exclusively on discovery platforms (TikTok) or relationship platforms (LinkedIn). You need people to discover you and then engage with you.

Quotes:

“Not everyone should be an entrepreneur.” Imagine if everybody decided to become an entrepreneur. We can’t all be solopreneurs.

“When is enough?” At some point, money no longer becomes an issue, but I don’t think we can ever have enough challenges in our lives. We need to be building something and setting new goals.

“You don’t notice daily changes but over time you see the change.” If you improve everyday for a year, you won’t believe how much progress you can make. Effort compounds over time.

“Don’t take leaps without parachutes.” Don’t become a full-time creator too soon. Focus on client work in the beginning. That’s when you build skill and optimize your workflow.

“Success is feeling excited when you wake up.” That’s not a bad definition.

“Imposter syndrome means you care.”