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Matty Benedetto

#40: Matty Benedetto of Unnecessary Inventions

Jan. 12, 2021

#40: Matty Benedetto of Unnecessary Inventions

The evil genius of Unnecessary Inventions creates products no one is asking for

Guest: Matty Benedetto

Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration.

This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income.

This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse.

It's growth for creators, down to a science.

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