YouTube Episodes

#306: What 16 Years Behind YouTube's Biggest Channels Taught Josh Mattingly About Hiring And The Current State of YouTube
306
May 26, 2026

#306: What 16 Years Behind YouTube's Biggest Channels Taught Josh Mattingly About Hiring And The Current State of YouTube

Upright Media helps creators scale their channels, streamline post production, build the right team, and stay focused on what they do best: Being creative.
#296: Meet The Man Who Solved YouTube (With Data)—Richard from 1of10
296
March 10, 2026

#296: Meet The Man Who Solved YouTube (With Data)—Richard from 1of10

Richard is the co-founder of 1of10 , a research platform built by YouTube strategists, and his team has quietly been behind the scenes for some of the biggest channels on the platform—helping creators accumulate over 2 billion views through a repeatable, data-backed system. In this episode, Richard walks through his complete four-phase ideation system—audience identification, outlier research (using five distinct methods), idea remixing, and validation—and backs every step with real examples. We...
#282: David Altizer — How to Make Great Thumbnails (For Non-Designers)
282
Nov. 18, 2025

#282: David Altizer — How to Make Great Thumbnails (For Non-Designers)

David Altizer has helped his clients earn more than 350,000,000 views
#275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)
275
Sept. 23, 2025

#275: From ignoring short-form video to 3.5 billion views | Pat Flynn’s Pokémon juggernaut (Part 1)

Pat Flynn is the creator of Deep Pocket Monster and Short Pocket Monster
Guest: Pat Flynn
#263: Colin & Samir on the future of their channel and the creator economy
263
July 15, 2025

#263: Colin & Samir on the future of their channel and the creator economy

Interviewing two of the most influential men in the creator economy.
#242: Mark Manson – Why YouTubers aren’t making more money
242
Feb. 11, 2025

#242: Mark Manson – Why YouTubers aren’t making more money

Mark Manson is the author of the Subtle Art of Not Giving a F*ck and a YouTuber with more than 2 million subscribers.
Guest: Mark Manson
#234: Garrett Kennell – How thinking big helped Michelle Khare attract 4.8 million subscribers
234
Dec. 31, 2024

#234: Garrett Kennell – How thinking big helped Michelle Khare attract 4.8 million subscribers

Garrett Kennell is the Chief Creative Officer for Michelle Khare
#223: ChefPK – How this YouTuber makes merch people actually buy
223
Nov. 5, 2024

#223: ChefPK – How this YouTuber makes merch people actually buy

ChefPK is a cooking YouTuber who makes food featured in anime
Guest: Chef PK
#209: Paddy Galloway – How he makes any niche go viral
209
Sept. 3, 2024

#209: Paddy Galloway – How he makes any niche go viral

Paddy Galloway is the world’s most sought-after YouTube strategist
#202: Zack Honarvar – What he learned from working with 10,000 creators
202
July 16, 2024

#202: Zack Honarvar – What he learned from working with 10,000 creators

Zack Honarvar is the co-founder of Creator Now. Previously, he managed Airrack and Yes Theory.
#193: Jake Thomas – YouTube title expert shares his secrets for getting clicks.
193
May 14, 2024

#193: Jake Thomas – YouTube title expert shares his secrets for getting clicks.

Jake Thomas is the founder of Creator Hooks and has received 100M+ views.
Guest: Jake Thomas
#183: Thomas Frank – How to build a successful tutorial channel.
183
March 5, 2024

#183: Thomas Frank – How to build a successful tutorial channel.

Thomas Frank is known as THE guy teaching Notion on his channel, Thomas Frank Explains.
Guest: Thomas Frank
#173: Danny McMahon (aka Dodford) – YouTube’s New Golden Boy.
173
Dec. 5, 2023

#173: Danny McMahon (aka Dodford) – YouTube’s New Golden Boy.

Danny McMahon is a filmmaker taking YouTube by storm.
#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard)
164
Sept. 12, 2023

#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard)

Jon Youshaei is a former YouTube and Instagram employee and host of the Created podcast.
Guest: Jon Youshaei
#162: George Blackman – How to script your videos like Ali Abdaal and Ed from Film Booth.
162
Aug. 29, 2023

#162: George Blackman – How to script your videos like Ali Abdaal and Ed from Film Booth.

George Blackman is a scriptwriting consultant for top YouTubers.
#157: Phill Agnew - The psychology MrBeast uses to hook you
157
July 25, 2023

#157: Phill Agnew - The psychology MrBeast uses to hook you

Phill Agnew is the host of Nudge, which explores the behavioral science of marketing.
Guest: Phill Agnew